About Better Globe

About Better Globe

Do good, contribute to a better world and make money

Better Globe AS is Norwegian sales company which sells trees as a commodity, in a “crowd funding” system, and we work close with Better Globe Forestry Ltd. in East Africa, an award-winning forestry company, which is planting and maintaining the trees on behalf of our customers.

By planting trees, we are working towards our vision to do more to reduce poverty in Africa than any other organization or company has done. We want to make Africa a better and greener place for both people and nature. We are the first forestry company in the world to plant the mukau tree (Melia Volkensii) commercially in an environment where no one has ever attempted forestry on a larger scale. Have a look below at our 4 minute introductory clip describing the business.

We are making a big difference already. For real.

Today, more than 10 years later, we’re proud to be able to show that our ideas were correct and that it’s possible to operate a sustainable and commercially viable forestry business that does good on several levels. We will continue to work holistically and sustainably, and we would like to invite people to help and support our work in Africa because:

  • We realize that by planting trees, we care about both humans and the environment
  • We create value for locals and, above all, a large proportion of women
  • We improve the living situation through our partnerships with local farmers through agro-forestry, microloans, education and  by providing clean water
  • We work in the semi-desert, which is not suitable for agriculture and this is where we make the biggest difference for local communities, thanks to our model of agro-ecology
  • We create even more jobs with local timber processing, which keeps the value in the country

We hope that you will like our operations and want to support us in our ambition to create a better world. It’s something that both we and you profit from, and not only financially.

Some business highlights

2004 a study is performed with the aim of exploring the possibilities of finding a tree that meets all our requirements for quality, time and yield. It was in this study that we found that the Mukau tree offered the very best conditions.

2006 our pilot project begins with access to 5000 hectares of land at the Kiambere dam by the river Tana. The land belongs to “Tana and Athi Rivers Development Authority (TARDA)” and the area has an unemployment rate of more than 65 percent and the people in the area are considered to be the poorest.

2008  we sign a “Memorandum of Understanding” with the Sosoma Ranching Cooperative Society (SRS) to plant 60 705 hectares of trees on an industrial scale. The document is also approved by the local authorities. The project is still alive, even though it has been delayed due to various legal and technical reasons.

The plant school in Nyongoro, 2012
The plant school in Nyongoro, 2012

2012 we sign a partnership with the Wity-Nyongoro Ranching Society, where we lease 21,500 hectares of land for planting Mukau and Mango trees.

2015 we start the project to help farmers plant Mukau trees on their own land in accordance with our agro-forestry and agro-ecology model, which combines different crops for best results. We train them, give them seedlings and we commit ourselves to buying the trees when it is time for felling.

2015  we deepen our cooperation with KenGen and their foundation around the “Green Initiative Challenge“, which is a 10-year project aimed at planting over 500 hectares of forest that local schools and organizations can enjoy.

Bruno Pescheux, CEO of Bamburi, Albert Mugo, CEO of the KenGen Foundation and Better Globe Forestry's CEO Jean-Paul Deprins sign the Green Initiative Challenge agreement on June 24th 2015.
Bruno Pescheux, CEO of Bamburi, Albert Mugo, CEO of the KenGen Foundation and Better Globe Forestry’s CEO Jean-Paul Deprins sign the Green Initiative Challenge agreement on June 24th 2015.

2016 we register as a foundation called Better Globe Foundation to better separate our charity initiatives from ongoing operations, in a more transparent and professional way.

2017 we have planted more than 1 200 000 trees in a few thousand hectares of land in semi-arid areas.

2018 we start planting trees in northern Uganda.

Contact and business details

In order to get in touch with us, we recommend that you email our customer service at support@betterglobe.com. We have English speaking customer service representatives who can answer most questions. We are, unfortunately, not able to receive any queries by phone, but we can try to arrange a callback if you send us an email.

Better Globe AS
The sales company, based in Moss, Norway

Norwegian company registration number: 992593148
Address: Postboks 410 | 1502 MOSS

Better Globe Forestry Ltd.
The forestry company, based in Nairobi, Kenya.

Kenyan company registration number: 209/3040
Address: Tabere Crescent No. 4, Kileleshwa,
P O Box 823 – 00606

Get in touch with us

The easiest way to contact us is by sending an email to:

Thank you for your interest in our business.

Ready to buy some trees?

If you also want to do good, contribute to a better world and save your money in an ethical, sustainable and long-term way, use the link below. Start saving monthly or buy single trees

Book your seat at a webinar

Each Tuesday evening at 8.30 pm we host a live-streamed information meeting online, where you can get more information. It is free of course, and you will be able to ask questions. Book your seat
Cécile Tartar Jönsson
Åkarp, Sweden

Thanks to Better Globe everyone is a winner. Children get to go to school, people get jobs, micro loans and an opportunity to get out of poverty, and I as an investor get a return on my money. Everybody profits! And the planet also feels good about the planted trees. I think that it is an amazing and sustainable business model, that I really want to recommend to everyone I know.

Contact us

If you have any questions or concerns, do not hesitate to contact us at support@betterglobe.com

Tree-planting reduces the climate threat

It is no news that trees contribute to reducing the climate threat. Already in the IPCC report from 2018, it was stated that approximately 1 billion hectares of additional forest would be required. This corresponds to about 2 billion football fields with forest, or an area the size of the USA. But according to aRead more…